Position Paper on Barriers of market introduction of Active and Intelligent Packaging

Active and intelligent packaging is a new and exciting area of technology, the potential of which has received much attention from the food business operators, retailers and consumers alike.

This Position Paper aims to oversee the barriers identified for the rapid market introduction of active and intelligent packaging and to offer recommendations on lifting these barriers. The examples brought forward in this Position Paper are based on the results and experiences from the GLOPACK project as well as relevant publications, guides and experience collected from industry practice.